Privacy policy.

Last updated: 18th November 2025

This Privacy Policy explains how Sugar Coat Art (“we”, “us”, “our”) collects, uses, and protects your personal information when you visit www.sugarcoatart.com or purchase from us.
We are committed to handling your data responsibly and transparently.

1. Information We Collect

1.1 Information You Provide to Us

We collect information that you choose to give us, including:

  • Name

  • Email address

  • Shipping address

  • Order details

  • Messages or enquiries through contact forms

1.2 Payment Information

Payments are processed securely through Squarespace Payments or PayPal.
We do not store your full payment card details — these are handled by the authorised payment processors in accordance with their own privacy policies.

1.3 Automatically Collected Information

When you visit our site, certain data is collected automatically, such as:

  • IP address

  • Browser type

  • Pages viewed

  • Time spent on the site

  • Device information

This data is collected via cookies and analytics tools.

1.4 Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics may collect data such as:

  • IP address

  • Device and browser information

  • Interaction and behaviour on our site

You can opt out of Google Analytics cookies at any time using your browser settings.

2. How We Use Your Information

We use your information to:

  • Process and fulfil your orders

  • Arrange shipping and delivery

  • Respond to enquiries

  • Send order updates

  • Improve our website and user experience

  • Manage analytics and site performance

  • Comply with legal obligations

We do not sell or rent your personal information.

3. Sharing Your Information

We only share your data with trusted third parties when necessary:

  • Payment processors (Squarespace Payments, PayPal)

  • Delivery services (Royal Mail, couriers)

  • Website hosting platform (Squarespace)

  • Analytics provider (Google)

These third parties only receive the information required to provide their services.

4. Data Retention

We keep your information only as long as needed for:

  • Processing your order

  • Fulfilling legal or accounting obligations

Shipping and payment details are not stored by us beyond the completion of your order, except where required for lawful record-keeping.

5. Cookies

Our website uses cookies to:

  • Enable essential site functions

  • Improve performance and user experience

  • Analyse site traffic (Google Analytics)

You can manage or block cookies in your browser settings.

6. Your Rights (UK GDPR)

You have the right to:

  • Access your personal data

  • Request corrections

  • Request deletion of your data

  • Object to certain uses

  • Withdraw consent for email marketing

  • File a complaint with the ICO (Information Commissioner’s Office)

Sugar Coat Art LTD is registered with ICO.

To exercise your rights, contact:
nicole@sugarcoatart.com

7. Protecting Your Information

We implement technical and organisational measures to protect your personal information, including:

  • Secure payment processing

  • HTTPS encryption

  • Limited data access

  • Secure Squarespace hosting infrastructure

8. Contact Us

If you have any questions about this Privacy Policy or how your data is used, you can reach us at:

Sugar Coat Art
Email: nicole@sugarcoatart.com
Location: Newcastle Upon Tyne, United Kingdom